Monday, May 21, 2007

Bib Aprons, A Great Impulse Item

Recently. I posted about impulse items in The $80 tube of Toothpaste. The secret to high priced toothpaste, that the big box stores use, is the careful placement of impulse items. Today, I learned that Popularity of aprons is remarkable
Long, short, frilly or barbecue-style, the apron has withstood the test of time, becoming a cultural icon of sorts.
In Arizona, local retailers suggest

● A floral-print half apron, embellished with two bold blue butterflies, brings a festive and springy look to the kitchen.

● Soft ruffles, hand embroidery and delicate floral cutouts on all-white fabric create a crisp, classic and feminine look for an old-fashioned afternoon tea or other special occasion.

● Mommy's or Daddy's little helper can practice cooking while looking adorable in a pint-sized apron

● Vibrant flowers, birds and metallic braiding

For me, I like the solid bib-apron.

A little web checking provides information that a dozen white aprons can be purchased for $48 a dozen. Most aprons sell in the $30 to $35 area. A logo can be added and you have a great impulse item. Can you believe it? People will pay you to advertise your store.

Bev & Mike
Landfair Furniture + Design Gallery

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